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In The Weeds

Social Awareness Campaing

Anti-bullying Campaign

In the age of online connectivity, we are committed to fostering a culture of respect and support. Cyberbullying and digital harassment have no place in the virtual communities. As a public service announcement from the government of Canada, through our campaign “In The Weeds,” we aim to raise awareness, provide resources, and promote positive online interactions. Together, let’s stand against cyberbullying and empower each other to create a safer and kinder digital world. Join us in spreading kindness and empathy online.

YEAR
2024
CLIENT
Public Office / Vancouver Services Toronto
CONCEPT/ILLUSTRATION
Memoma Studio
ART DIRECTION / ANIMATION
Memoma Studio
Freelance Animator
Pepe Ávalos
// PROCESS
Story & Concept
// DEVELOPMENT
Animation Breakdowns
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